International Journal of Statistics and Applied Mathematics
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2023, Vol. 8, Special Issue 5

Factors influencing consumer’s choice of book formats


Author(s): Aishwarya Singh, Parul Saini, Dr. Sangeeta Gupta and Dr. Mithilesh Verma

Abstract: When we watch out closely, we can view that reading is a complex process. The process is more than just seeing what our eyes see on a page. According to the Merriam - Webster Dictionary, to read means, “to look at and understand the meaning of letters, words, symbols, etc.’ (2014). Books are fully filled up information, knowledge and a good sight of happy life, lessons of life, fear, advices and prayer as well. Books have power of taking a person into a whole new world of perspectives and imaginations. They also have the ability to improve the standard of living of a person. Books can also tone up the intellectual taste of a person, just to improvise or broaden their outlook. Books are one of the few things which do not demand anything in return from anyone. Books create deep impact over person’s lives and they can also uplift their moods. When people started to write and then register their experience, traditions, customs, make history agreements etc., the value for reading and writing gradually started to begin.

Pages: 185-188 | Views: 324 | Downloads: 3

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How to cite this article:
Aishwarya Singh, Parul Saini, Dr. Sangeeta Gupta, Dr. Mithilesh Verma. Factors influencing consumer’s choice of book formats. Int J Stat Appl Math 2023;8(5S):185-188.

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